Vector images and raster images are two types of image formats used for different purposes. Knowing the difference between them is essential in order to choose the correct image format for use in different applications.
Vector images, also known as vector graphics, are composed of mathematical equations which describe lines, shapes, and curves. Vector image files generally have a small file size and can be scaled infinitely without losing image clarity or sharpness. They are best suited for simple illustrations with few details such as logos or icons. Common vector image file types include SVG, AI, EPS, and PDF.
Raster images are made up of pixels (or dots) arranged in a grid-like pattern that creates an image when viewed from afar. Each pixel can only be a single color, and image resolution (or image quality) depends on the number of pixels in an image or the image’s dimensional size. Raster images are best used for photographs with more intricate details that need to retain clarity even when scaled up or down. Common raster image file types include JPG/JPEG, PNG, TIFF, GIF, and BMP.
Vector images are often used for web design because they are lightweight and easily resizable. You may also see them being used in printed designs like catalogs, brochures, posters, and magazines due to their scalability and sharpness when enlarged. They’re also great for logos as they can be resized without losing image clarity.
Raster images are more commonly used than vector image formats, and they are best suited for photographs, complex illustrations, or digital artwork. You’ll often see them being used on the web because they have a smaller file size compared to other image types like TIFFs while allowing image details to remain clear even when scaled up or down. Raster images can also be printed in high resolution which will give you sharp prints that look professional.
To summarize, vector image formats are ideal for simple graphics with few details such as logos and icons, while raster image formats are best for photographs, complex illustrations, and digital artwork. Knowing the difference between these two image types is essential in order to choose the correct image format depending on your purpose.
By: Darrin DeTorres
Darrin DeTorres is the founder and main contributor to the Market My Own website. As an expert marketer with 13 years of experience, he noticed that new businesses were at a huge disadvantage when it came to marketing and advertising against competitors with seemingly unlimited budgets. The site was built as a way to help these small businesses get a jump start so they might have a chance of succeeding in this highly competitive environment.